The power of the media faces the INTERNET, which has democratized information.
Printed newspapers have become digital newspapers, and their paper circulation has been reduced, not only in the size of the pages but also in the number of classified ads, which is, together with advertising, the main income that supports them. Sometimes television competes with international channels and internet platforms like Netflix.
To survive, local and national channels turn to the transmission of local or national information, reality shows, and interviews as their own production, which has become more expensive and does not compete in prices with old movies or soap operas.
While the radio, which was believed to be dead, is able to make printed publications, produce programs, and transmit information in real-time, the most important thing is that it has become a permanent company, which allows one to be distracted, to be informed without having to stop doing activities of all kinds, from being a taxi driver to being a painter or a carpenter.
But also the radio, the press, and television ceased to be a form of one-way communication. that is, from the rich, and powerful or scholar to a mute audience, without comments, opinions, or doubts, who simply kept silent, obeyed like the soldiers of an army, or the workers of construction or factory.
Now the media try to be interactive, and this changes the citizens of a country, who are those human beings to whom the government in power gives or takes away rights, who change people, this is individuals who can think, decide, act, do, something on one's own. This decision on ones own is the axis of what in psychology is called personality, the ability to decide for oneself in everything. This is not something particular to human beings, animals are also forced to do it, they have to decide where to find food, when, and how to do it, which in turn determines the personality of the animal, Even plants have personality, as they flourish and seek and even invent ways to find food.
We are passing the step of humanization that was the ideological current founded on monotheistic religions, which had human gods. but with supernatural powers, which came to dominate the followers of totemic religions who worshiped totems, or things, which represented something that had a magical power, such as those of Africa, or naturalists who from "Greece or Rome, believed that thunder, the volcanoes, the sea, the rain, the rivers, certain animals or plants were sacred.
This homo-centrism later became a policy, in which the cities, which were human inventions, managed to concentrate trade, knowledge, armies, and populations that from there dominated entire continents such as Rome, Madrid and London.
In the cities, the citizens became the origin and the end of the government, in that geographical space, plus its zones of control and influence from which kings, religions, and statesmen or states emerged, in the first case, in the monarchies, the laws originated in the head of a king or emperor, in religions the laws originated in the history and culture of human groups, in the politics we live in today, the laws originate in cities.
In monarchies, religions, and politics, what is sought is the control of power, that is, the ability of a human being to decide the fate and death of others, wealth, this is the material goods that can be considered property. , knowledge, this is what others must know, transmit, replicate, understand...
Thanks to globalization that is based above all on trade, and now to electronic and satellite communication, especially INTERNET. Knowledge. information, opinions, cease to be and be in the hands of a few, everything that exists on the planet is now wealth, knowledge or power, this is that the ability to decide for others has been weakened on one hand and multiplied on the other.
Thanks to politics, science, and technology, human beings have become demigods, who can dispose of weapons of mass destruction, information, and technology, who are mortal gods more powerful than the gods of old.
